Held on the 27-28th April at Birmingham’s N.E.C was the annual Internet Retailing Expo. The IRX is an exhibition held for retailers to help them find companies to connect with and find solutions to their online retailing needs. With around 7000 visitors through the doors over the two days it’s a great chance to meet people who have a genuine need for digital partnerships.

In 2015 we went to the Internet Retailing Expo (IRX) to exhibit for the first time and decided that in 2016 we would do it bigger and better. With lots of planning and preparation we doubled the size of our stand and sent a team of 10 to really make the most of it!

The show offered an insight to the world of Internet Retailing with fantastic talks and workshops held by the very best in the industry. Alongside exhibiting, the team went to talks on usability, digital marketing, personalisation and delivering winning customer experiences. Speakers included heads of partnerships and Ecommerce at Google, Senior managers at Amazon payments and the head of strategy at Adobe.

Alongside hearing the best in the business talk we got to interact with hundreds of businesses over the two-day period and provide consultation and solutions to their most common digital headaches and challenges.